Description:
Every organization has a money story – but few leaders are sharing it in a way that inspires generosity and fuels growth. The most powerful fundraising question isn't “how much do we need?” It’s “What becomes possible when we raise more?”
In this high-impact session, master storyteller and fundraising culture change expert Lori L. Jacobwith will show you how to turn conversations about money into one of your strongest fundraising strategies. You’ll learn how to confidently and consistently weave your money story into mission-driven messaging that motivates donors, board members, and your entire community to take action.
Through real examples and Lori’s proven “mission moment” approach, you’ll discover how to talk about money in a way that feels authentic, energizing, and deeply connected to your impact.
You’ll learn how to:
- clearly articulate your organization’s money story – and why it's essential to sustainable fundraising success;
- move beyond scarcity thinking and the toxic myths that quietly undermine donor confidence;
- talk about money in ways that speak to both the head and heart, inspiring increased giving; and,
- integrate your money story into appeals, campaigns, presentations, board meetings, and everyday conversations.
This webinar will help you replace hesitation with confidence. You’ll leave ready to communicate about money with clarity, power, and purpose so your fundraising can truly reflect the boldness of your mission.
Who should attend:
Executive directors, Development Directors, all fundraising and communication staff, and board members who want to elevate their messaging, strengthen donor engagement, and raise more money by telling the right story.
After the webinar, you’ll receive:
- slides and handouts; and,
- a link to the webinar recording.
Full participation in this webinar is applicable for 1.5 points in Category 1.B -Education of the CFRE International application for initial certification and/or recertification.
Can’t attend live and still want to watch the webinar?
Want to review the materials after the session?
You will receive an email with the full recording and any handouts within 10 business days after the webinar.
After you register, you will receive the following emails:
- A sales receipt for your bookkeeping records
- A confirmation email from Zoom with the login credentials
- Instructions for other attendees if you registered a group
If you do not receive these emails within 48 hours of registering, please email or call 1-877-784-7268.
GrantStation does not refund registration fees. Fees may be applied to any webinar scheduled within 30 days.
Lori L. Jacobwith
Lori L. Jacobwith is the Founder of Ignited Fundraising. As a fundraising culture change expert and master storyteller, the sweet spot of her work is to help thousands of nonprofits put a face on their impact by sharing inspiring, ethical mission-moment stories. For more than 35 years, Lori has had a laser focus on helping nonprofit staff and board members implement fundraising solutions that put ease and joy into raising money. To date, she's helped nonprofit organizations raise more than $500 million. Public speaking and delivering training sessions remain her passion in her quest to fulfill her personal mission of helping as many nonprofit organizations as possible exceed their annual fundraising results.
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